{"id":6328,"date":"2016-03-04T14:32:46","date_gmt":"2016-03-04T14:32:46","guid":{"rendered":"http:\/\/fefac.cat\/empresarial\/?p=6328"},"modified":"2016-03-04T14:32:46","modified_gmt":"2016-03-04T14:32:46","slug":"el-60-despanyols-compra-productes-de-parafarmci","status":"publish","type":"post","link":"https:\/\/fefac.cat\/empresarial\/el-60-despanyols-compra-productes-de-parafarmci\/","title":{"rendered":"El 60% d\u2019espanyols compra productes de parafarm\u00e0cia a l\u2019oficina de farm\u00e0cia"},"content":{"rendered":"<p>La consultora de comunicaci&oacute; Evercom ha presentat, amb la col&middot;laboraci&oacute; de Correo Farmac&eacute;utico, el Primer Estudi sobre h&agrave;bits de consum de productes de parafarm&agrave;cia, del que es despr&egrave;n que la meitat dels ciutadans espanyols destaquen la fiabilitat del farmac&egrave;utic a l&#39;hora de comprar un producte de parafarm&agrave;cia.<\/p>\n<p>Aquestes dades es corresponen amb el fet que el farmac&egrave;utic &ldquo;sigui expert en generar relacions de confian&ccedil;a, basades en la qualitat i la credibilitat&rdquo;, segons Rosal&iacute;a Gozalo, vocal de Dermofarm&agrave;cia del COF de Madrid.<\/p>\n<p>L&rsquo;estudi tamb&eacute; revela que el 40% dels enquestats considera que els productes que es compren en la farm&agrave;cia tenen m&eacute;s qualitat, i el 60% afirma que va a la farm&agrave;cia a buscar aquests productes.<\/p>\n<p>Per&ograve; el 41% els compra en el supermercat perqu&egrave; els resulta m&eacute;s c&ograve;mode i el 34% pensa que en aquests establiments s&oacute;n m&eacute;s econ&ograve;mics.<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La consultora de comunicaci&oacute; Evercom ha presentat, amb la col&middot;laboraci&oacute; de Correo Farmac&eacute;utico, el Primer Estudi sobre h&agrave;bits de consum de productes de parafarm&agrave;cia, del que es despr&egrave;n que la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[11,12,13,14,15],"tags":[443,518,807],"class_list":["post-6328","post","type-post","status-publish","format-standard","hentry","category-fefac","category-afb","category-afet","category-afell","category-agfe","tag-correo-farmaceutico","tag-parafarmacia","tag-supermercats"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El 60% d\u2019espanyols compra productes de parafarm\u00e0cia a l\u2019oficina de farm\u00e0cia - FEFAC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fefac.cat\/empresarial\/el-60-despanyols-compra-productes-de-parafarmci\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El 60% d\u2019espanyols compra productes de parafarm\u00e0cia a l\u2019oficina de farm\u00e0cia - FEFAC\" \/>\n<meta property=\"og:description\" content=\"La consultora de comunicaci&oacute; 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