{"id":9409,"date":"2018-12-19T12:52:53","date_gmt":"2018-12-19T12:52:53","guid":{"rendered":"http:\/\/fefac.cat\/empresarial\/?p=9409"},"modified":"2018-12-19T12:52:53","modified_gmt":"2018-12-19T12:52:53","slug":"cosmtica-el-regal-preferit-pel-96-de-les-consum","status":"publish","type":"post","link":"https:\/\/fefac.cat\/empresarial\/cosmtica-el-regal-preferit-pel-96-de-les-consum\/","title":{"rendered":"Cosm\u00e8tica, el regal preferit pel 96% de les consumidores"},"content":{"rendered":"<p><strong>Cosm&egrave;tica <\/strong>&eacute;s el regal escollit pel 96% de les espanyoles per incloure a la seva <strong>&quot;llista&quot; de regals aquest Nadal<\/strong>, segons l&#39;estudi de Birchbox per con&egrave;ixer els h&agrave;bits de consum de les espanyoles en aquesta &egrave;poca.<\/p>\n<p>La majoria&nbsp;de consumidores planifica les seves compres amb antelaci&oacute;. <strong>El 25% prefereix escollir amb calma el detall perfecte<\/strong> i <strong>el 36% comen&ccedil;a a fer les seves compres amb un mes d&#39;antelaci&oacute;<\/strong>. La major&iacute;a de dones considera que el <a href=\"http:\/\/www.fefac.cat\/noticia.asp?id=7348\" target=\"_blank\">Black Friday<\/a> ha estat l&#39;excusa perfecta per comen&ccedil;ar a realitzar les seves compres, ja que e<strong>l 83% de les consumidores aprofita&nbsp;els descomptes<\/strong> per adquirir alguns productes dels regals per aquestes festes.<\/p>\n<p>D&#39;altra banda, el 25% nom&eacute;s necessita una setmana per comprar tots els regals i<strong> el 12% de les dones reconeix que espera fins a l&#39;&uacute;ltim minut<\/strong> per realitzar les seves compres.<\/p>\n<p><strong>Maquillatge, cremes i frag&agrave;ncies, els regals m&eacute;s desitjats<\/strong><\/p>\n<p>El 68% de les espanyoles volen ser sorpreses, mentre que al 32% els hi agrada fer una llista. A m&eacute;s<strong>, 6 de cada 10 espanyoles han pensat regalar cosm&egrave;tica<\/strong> i al 96% els hi faria il&middot;lusi&oacute; que els regalessin productes de bellesa.<\/p>\n<p>Entre els productes m&eacute;s desitjats, el <strong>maquillatge <\/strong>ocupa la primera posici&oacute; a la seva <em>wish list,<\/em> per davant de productes de <strong>cura facial i seguit per les frag&agrave;ncies.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.fefac.cat\/intranet\/noticies\/_userfiles\/images\/Img%20Navidad_2(1).png\" style=\"width: 600px; height: 231px;\" \/><\/p>\n<p><img decoding=\"async\" alt=\"\" data-src=\"http:\/\/www.fefac.cat\/intranet\/noticies\/_userfiles\/images\/Img%20Navidad_1.png\" style=\"opacity: 0.9; width: 600px; height: 231px;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cosm&egrave;tica &eacute;s el regal escollit pel 96% de les espanyoles per incloure a la seva &quot;llista&quot; de regals aquest Nadal, segons l&#39;estudi de Birchbox per con&egrave;ixer els h&agrave;bits de consum [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[18,11,12,13,14,15],"tags":[67,458,692,1127,1946,1947,1948,1949],"class_list":["post-9409","post","type-post","status-publish","format-standard","hentry","category-general","category-fefac","category-afb","category-afet","category-afell","category-agfe","tag-cosmetica","tag-dermocosmetica","tag-nadal","tag-farmacia","tag-maquillatge","tag-cremes","tag-fragancies","tag-consumidora"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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